What if we told you there was one little tweak to your website that could significantly improve your conversion rates? Well there is, and it’s called microcopy. What is microcopy? Microcopy are the small bits of text that help to guide and alleviate the concerns of the user. An example of this can be […]
If you’re creating a new website in 2018, there are certain trends you should be looking to take advantage of. Some of them were already being established in 2017—such as the need for mobile first design—but some are completely new this year. Be careful, however, that you don’t go overboard by incorporating too many […]
Chatbots are a booming business sector in the online ecommerce world. In 2016, the US market for chatbots was worth an estimated $703 million with a CAGR of 35.2% from 2016 until 2002. Chatbots offer a huge amount of benefits to business owners and ecommerce stores so it is no wonder the market is […]
Designing a navigation menu that works can be one of the hardest tasks for your new website. If you have a lot of pages and information to get across, you only have a limited amount of space to do it in. Luckily, the web is huge and there are a massive number of example […]
The internal search feature of your site can be hugely important—it’s actually crucial if you are an ecommerce store. But so many internal search systems suck. The truth is that no one wants to waste their time searching through your site looking for something in particular when they can just enter a few words […]
At a point in time where more customers are viewing your company online than going instore, your website has a lot of legwork to do. It doesn’t just have to sell to online customers, it also has to make up for some of the things that go missing when customers don’t visit you in […]
Using a website builder for your next design project can be a very tempting prospect. Website builders appear to offer a lot of benefits. On the face of it they are cheaper than hiring a web designer and easier than coding it yourself. But there are some huge drawbacks that most won’t tell […]
Competition is a big challenge in the online world. This means that for your website, keeping it well-functioning and at the top of its game is a must. If not, then you might be missing out on a number of things like higher conversion rates. for example. And this points to how adaptive it is […]
A good website is where visitors will stay. And that is a fact most of us know too clearly. This, then, affects the searchability and visibility of our website. Both of which are vital for your business and website to function. So if you find that your website is not gaining many visits and […]
Websites make information accessible, which is why it’s ideal for businesses. However, making a website isn’t adequate because offering an excellent User Experience (UX) is more significant. Your visitors should be given a remarkable UX in order to upgrade their overall browsing experience. Here are some effective tips on how to improve your website’s […]
